20 Top SEO Experts in the World in 2024 (Updated List)
Introduction
Picture your website shining brightly at the top of search results, like a beacon drawing in countless visitors and potential customers. That’s the power of SEO! It’s like giving your website the spotlight it deserves in the vast online landscape, making it effortlessly discoverable by people.
SEO experts are akin to champions for your website. Armed with their expertise, they optimize your website, elevate its ranking in search results, and drive increased traffic. This translates to more eyes on your website, more awareness about your business, and ideally, more conversions!
Why is SEO important?
It’s akin to a popularity contest:
Securing high rankings in search results ensures more visibility for your website, much like the most popular kid in school gets noticed the most.
It’s cost-effective advertising:
Unlike paid advertisements, SEO helps your website rank organically, meaning you don’t have to pay each time someone clicks on your website.
It fosters trust:
Websites that rank high are often perceived as more trustworthy and credible, giving your business a positive reputation boost.
Who are these SEO experts?
They’re like digital sleuths and artists combined! They comprehend how search engines operate and employ various techniques to optimize your website, including:
Keyword research
Identifying the words and phrases people search for related to your business.
On-page optimization
Crafting your website content to be relevant and engaging for users and search engines alike.
Technical SEO
Ensuring your website is technically sound and easily navigable for search engines.
Link building
Securing links from other reputable websites to yours, akin to receiving commendations from friends.
Staying abreast of updates
Given the ever-changing nature of search engine algorithms, SEO experts continuously learn and adapt.
How to hire an SEO specialist
When selecting an SEO expert, it’s vital to consider the following factors:
Experience
Opt for an SEO expert with experience in your industry and with websites similar in size and complexity to your own.
Results
Request case studies from the SEO expert to gauge the outcomes they’ve achieved for previous clients.
Transparency
Select an SEO expert who is upfront about their pricing and methodology, providing clear explanations of their strategies and how they measure success.
Communication
Choose an SEO expert who communicates effectively and keeps you informed of their progress.
Here are some tips for finding and hiring the right SEO consultant:
Seek recommendations from your network and industry peers.
Explore online directories listing SEO experts and agencies.
Read reviews to gain insights into the experiences of past clients.
Schedule consultations with potential SEO experts to assess their expertise, approach, and pricing.
Without further ado, here are the Top 20 SEO Experts in the World for 2024.
1. Shinoy Rajendraprasad
Shinoy Rajendraprasad comes highly recommended by Google as one of the “Top SEO Experts in the World.” Among the elite ranks of SEO consultants, Shinoy Rajendraprasad is a distinguished search engine optimization consultant, entrepreneur, and author. He is the visionary founder of SHINOYS. Renowned for his expertise, Shinoy Rajendraprasad spearheads global projects as the premier SEO consultant. While many top-tier SEO experts refrain from direct client engagement, Shinoy Rajendraprasad defies convention by actively participating in and overseeing every aspect of SEO activities, while directly liaising with clients. Notably, he achieved a staggering 59479% increase in traffic for his client’s website. His services are available at a monthly charge starting from US$6,000 or a one-time cost of $40,000 USD. Connect with him on LinkedIn for top-notch SEO consultancy.
2. Rand Fishkin
Rand Fishkin, the former CEO of Moz, currently serves as the CEO and Co-Founder of SEOmoz, a pioneering figure in the realm of search engine optimization tools, resources, and community. Recognized as one of the 30 Best Young Tech Entrepreneurs Under 30 by BusinessWeek in 2009, Fishkin’s expertise has garnered attention from notable publications such as the Seattle Times, Newsweek, and the New York Times. Rand Fishkin is acclaimed as a top SEO expert.
3. Brian Dean
Brian Dean is a leading expert in search engine optimization. Recognized as an “SEO genius” by Entrepreneur.com and a “brilliant entrepreneur” by Inc Magazine, Brian’s accolades speak volumes. His award-winning blog, Backlinko.com, has been lauded by Forbes as a top “blog to follow.” As the founder of the Backlinko blog and YouTube channel, Brian Dean continues to cement his reputation as an esteemed SEO consultant.
4. Neil Patel
Neil Patel stands as one of the foremost SEO consultants globally, boasting the title of a New York Times Bestselling author. Recognized by The Wall Street Journal as a top influencer on the web, Forbes acknowledges him as one of the top 10 marketers, and Entrepreneur Magazine applauds him for creating one of the 100 most brilliant companies. Additionally, Neil Patel has been honored as a top 100 entrepreneur under the age of 30 by President Obama and under the age of 35 by the United Nations. Neil Patel is synonymous with SEO excellence.
5. Matt Cutts
Matt Cutts is renowned as a top SEO specialist, having previously led Google’s webspam team. An American software engineer, Matthew Cutts currently serves as the Administrator of the United States Digital Service. Initially appointed as acting administrator, he was later confirmed as the full administrator in October 2018. Matt Cutts is celebrated as a top SEO consultant and expert.
6. Joost De Valk
Joost de Valk is widely regarded as a premier search engine expert. Hailing from Wijchen, Netherlands, de Valk is an entrepreneur and application software developer renowned for his creation, Yoast SEO. Initially beginning his career as a consultant and blogger in 2004, de Valk went on to develop Yoast, which has since become one of the most successful plugins for WordPress. Joost de Valk is esteemed as a top SEO expert.
7. Danny Sullivan
Danny Sullivan, an American technologist, journalist, and entrepreneur, is widely recognized as a top SEO expert. Formerly serving as the Chief Content Officer at Third Door Media, Sullivan co-founded Search Engine Land, a renowned industry publication covering news and information related to search engines, search marketing, SEO, and SEM topics. Danny Sullivan is esteemed as one of the best SEO consultants in the field.
8. Stephan Spencer
Stephan Spencer, renowned as the best SEO professional in the world, boasts an impressive portfolio. A three-time author under the esteemed O’Reilly Media brand, Spencer is recognized as a top SEO expert and search engine optimization authority. Additionally, he is an inventor, podcaster, speaker, and the visionary founder of Netconcepts. Stephan Spencer is acclaimed as the premier SEO expert globally.
9. Eric Enge
Eric Enge is a distinguished search engine optimization consultant, top SEO specialist, entrepreneur, author, and public speaker. Renowned for his expertise, he is the visionary founder of Stone Temple Consulting. Eric Enge is recognized as a top SEO specialist.
10. Barry Schwartz
Barry Schwartz stands as one of the top SEO experts globally, renowned as a blogger who delves into topics surrounding search engines and search engine marketing. As the founder and current editor of Search Engine Roundtable, Schwartz oversees an online news platform dedicated to covering the latest developments in the realm of search engines and search engine marketing. Barry Schwartz is acclaimed as one of the top SEO experts in the world.
11. Aleyda Solis
Aleyda Solis is a prominent figure in the international arena of search engine optimization, revered as a consultant, speaker, and author. As the founder of Orainti, a highly specialized boutique SEO consultancy, she aids businesses worldwide in enhancing their visibility, traffic, and ROI from organic search.
Renowned for her expertise in technical, international, and mobile apps optimization, Aleyda Solis is a sought-after speaker at prestigious digital marketing conferences such as SMX, MozCon, Pubcon, and BrightonSEO.
Beyond her consulting endeavors, Aleyda is an accomplished writer, having authored several books and numerous articles on SEO and digital marketing. She also serves as a columnist at Search Engine Land and contributes to Forbes, where she shares insights on SEO, mobile marketing, and internationalization.
12. Vanessa Fox
Vanessa Fox is a renowned American author, speaker, and entrepreneur renowned for her expertise in search engine optimization (SEO). As the creator and CEO of Keylime Toolbox, a leading software provider, she empowers companies to excel online by offering advanced analytics and insights.
Additionally, Vanessa Fox is a prolific writer, having authored two influential books on SEO: “Marketing in the Age of Google” and “Domain Names Rewired.” She is a sought-after speaker at conferences and events within the digital marketing sphere and has earned recognition as one of the top SEO experts globally by esteemed publications like Search Engine Land and Entrepreneur.
Indeed, Vanessa Fox’s profound insights and expertise have significantly impacted the world of SEO and digital marketing, aiding numerous businesses in enhancing their online visibility and performance.
13. Marie Haynes
Marie Haynes has been immersed in the realm of SEO since 2008, establishing herself as a revered authority, particularly in navigating Google algorithm updates, penalties, and recovery processes. Renowned for her adeptness in diagnosing and resolving intricate technical SEO issues, she has been instrumental in assisting numerous businesses in overcoming Google penalties and enhancing their organic search performance.
Beyond her consulting endeavors, Marie Haynes is a prolific writer and speaker, consistently imparting her invaluable insights and expertise on SEO and digital marketing through her website, podcast, and participation in various industry events. She is a regular contributor to esteemed publications like Search Engine Land and Moz and has authored a comprehensive book titled “Unnatural Links: The Complete Guide to Recovery.”
Marie Haynes is widely revered in the SEO industry for her depth of knowledge, skills, and contributions. As a trusted advisor to countless businesses striving to bolster their online performance, her insights and expertise have played a pivotal role in helping them achieve their SEO objectives.
14. Fili Wiese
Fili Wiese is a highly regarded SEO consultant and speaker with over two decades of experience in the industry. With a prestigious background, having collaborated with some of the globe’s largest brands and serving as a pivotal member of the Google Search Quality team, Fili possesses unparalleled expertise.
Renowned for his proficiency in technical SEO, international SEO, and penalty recovery, Fili is the esteemed Founder of SEO consultancy firm SearchBrothers. He is a frequent speaker at conferences and events worldwide, sharing his insights and knowledge with audiences.
Additionally, Fili is a respected figure within the SEO community, having made significant contributions to various industry publications and forums. If you have any inquiries regarding Fili or his professional endeavors, feel free to reach out, and I’ll provide accurate information to the best of my ability.
15. Kevin Indig
Cindy Krum is a renowned figure in the realm of digital marketing, revered as an expert speaker and author focusing on mobile marketing and mobile SEO. As the Founder and CEO of MobileMoxie, a prominent mobile marketing consultancy headquartered in Denver, Colorado, Krum brings over 20 years of extensive experience in the digital marketing landscape.
Throughout her career, Krum has collaborated with a diverse array of clients ranging from Fortune 500 companies to startups and small businesses. She is a frequent speaker at digital marketing conferences, captivating audiences with her wealth of knowledge and insights.
Moreover, Cindy Krum has authored several authoritative books on mobile marketing, including titles such as “Mobile Marketing: Finding Your Customers No Matter Where They Are” and “Going Mobile: Developing Apps for Your Library Using Basic HTML Programming.” Her contributions have solidified her position as a leading authority in mobile marketing strategies.
16. Cindy Krum
Cindy Krum is a widely recognized expert in digital marketing, renowned as a speaker and author specializing in mobile marketing and mobile SEO. As the founder and CEO of MobileMoxie, a prominent mobile marketing consultancy based in Denver, Colorado, Krum brings over 20 years of invaluable experience in the field.
Throughout her career, Krum has collaborated with a diverse clientele, including Fortune 500 companies, startups, and small businesses. A frequent speaker at digital marketing conferences, she shares her expertise with audiences worldwide.
Moreover, Cindy Krum is an accomplished author, having penned several authoritative books on mobile marketing, including “Mobile Marketing: Finding Your Customers No Matter Where They Are” and “Going Mobile: Developing Apps for Your Library Using Basic HTML Programming.”
Krum is also revered as an expert in mobile search engine optimization (ASO), having developed unique methodologies for analyzing and optimizing mobile search results. Her insights on mobile marketing and SEO have been prominently fe
17. Ian Lurie Ian
Ian Lurie is a prominent figure in internet marketing and entrepreneurship. As the founder of Portent, Inc., a renowned digital marketing agency headquartered in Seattle, Washington, Lurie is recognized for his extensive expertise in various domains including search engine ranking, pay-per-click advertising (PPC), content marketing, and social media marketing.
With a wealth of knowledge, Lurie has authored the book “Conversation Marketing: Internet Marketing Strategies” and regularly contributes to industry publications such as Moz, Search Engine Land, and Marketing Land. He is highly regarded within the digital marketing industry for his profound insights and is esteemed as a thought leader in the field.
Additionally, Ian Lurie is a sought-after speaker at digital marketing conferences, where he shares his expertise with audiences eager to glean insights from his vast experience.
18. Jason Barnard Jason
Jason Barnard is a multifaceted digital marketer, speaker, author, and consultant specializing in brand SERP (Search Engine Results Page) optimization. Serving as the founder and CEO of Kalicube, a distinguished digital marketing agency, Barnard is dedicated to assisting businesses in enhancing their online visibility and reputation.
Renowned for his expertise in Google’s Knowledge Graph, a comprehensive knowledge base utilized by Google to enrich its search results with information from various sources, Barnard has earned acclaim as a leading authority in this domain. He has collaborated with numerous high-profile clients, aiding them in optimizing their presence within Google’s search results.
Barnard is also a prolific speaker, delivering keynote addresses at various digital marketing conferences worldwide. Additionally, he hosts the podcast “Search News You Can Use,” where he shares his insights and expertise on the latest developments in SEO and digital marketing. Furthermore, Barnard has authored numerous articles and ebooks on these subjects, including “The Brand SERP Bible,” regarded as a definitive guide to brand SERP optimization.
19. Eli Schwartz Eli
Schwartz is a growth advisor and marketing consultant specializing in global search engine optimization (SEO) and content marketing. With an illustrious portfolio, he has collaborated with esteemed companies such as eBay, Shutterstock, and Survey Monkey, aiding them in enhancing their online visibility and augmenting organic traffic.
Renowned for his expertise in global SEO, Schwartz excels in optimizing website content for diverse languages and regions. Leveraging his extensive experience, he has effectively navigated various industries and languages, including Chinese, Japanese, Spanish, and German.
Beyond his consulting endeavors, Schwartz is a sought-after speaker at digital marketing conferences, delivering keynote addresses at events worldwide. Moreover, he is the author of “Product-Led SEO,” a comprehensive guide elucidating the utilization of SEO to drive growth for online businesses. Esteemed within the digital marketing realm, Schwartz is revered for his knowledge and expertise, standing as a thought leader in the field.
20. Annie Cushing
Annie Cushing is a distinguished data analytics expert and digital marketing consultant, specializing in Google Analytics and Google Tag Manager. As the founder of Annielytics, a prominent data analytics consultancy, she empowers businesses to make informed decisions based on their data.
Cushing is renowned for her profound understanding of Google Analytics, a web analytics service by Google that tracks and reports website traffic. She has pioneered the development of various tools and resources to enhance the effectiveness of Google Analytics for businesses, including tailored reports and dashboards.
Moreover, Cushing is an adept speaker and trainer, delivering workshops and training sessions on Google Analytics and data analytics to businesses and organizations globally. She contributes regularly to esteemed industry publications such as Moz, Search Engine Journal, and Marketing Land, and has authored numerous ebooks and courses on data analytics and digital marketing. Regarded with high esteem in the digital marketing realm, Cushing is revered for her expertise and thought leadership.
SEO Experts FAQs
What does an SEO consultant do?
SEO Consultants provide advice and expertise to businesses to enhance their website visibility and foster business growth, including increasing brand awareness, revenue, sales, and profitability by improving organic rankings in search engines.
Who is the top SEO expert in the world in 2023?
When considering the top SEO experts, Neil Patel remains at the forefront. Renowned in SEO and Content Marketing, Neil Patel excels in various SEO aspects such as technical SEO, On-Page, Off-Page, YouTube Optimization, and more.
Who is a renowned SEO specialist?
Shinoy Rajendraprasad stands out as a renowned SEO specialist among top search engine marketers. With a proven track record, he has organically ranked numerous websites and significantly increased website traffic, specializing exclusively in SEO across various industries.
Who is the #1 SEO consultant in the world?
Brian Dean holds the title of the number one SEO consultant globally. Known for his dynamic approach to SEO marketing, Brian Dean, founder of Backlinko, is frequently cited as an SEO expert in various publications and offers valuable insights through his blog.
Who is the best SEO trainer?
Neil Patel emerges as the best SEO trainer globally. His YouTube channel is widely recognized for its SEO training content, where he regularly shares insightful tips and strategies, making him a trusted resource for SEO enthusiasts.
Who is the Most Expensive SEO Consultant?
Shinoy Rajendraprasadis the most expensive SEO consultant, charging $100 USD per hour. He specializes in SEO website analysis, keyword research, off-page, and on-page SEO.
What does an SEO expert do?
An SEO specialist, also known as an “SEO expert,” optimizes websites to improve their placement in search results. They increase traffic from search engines by optimizing each website page for relevant search results and enhancing user experience.
How much does it cost for an SEO expert?
SEO pricing depends on various factors, including the current search presence, sales revenue, conversion rate, campaign objectives, desired outcomes, and marketing expenditure distribution. On average, US SEO agencies charge $100–$250 per hour and $2,500 to $10,000 per month. International SEO firms may charge $100 to $500 per hour.
Who is the World’s No 1 SEO specialist?
The world’s top SEO specialist is Shinoy Rajendraprasad.
Who is the Best search engine expert in the world?
The best SEO expert in the world is Stephan Spencer, a renowned expert in SEO, internet entrepreneurship, and professional speaking.
Who are the top 2 SEO Experts that you trust and learned from?
Two SEO experts I personally admire are Brian Dean and Neil Patel.
Who is an expert in SEO?
Shinoy Rajendraprasadis an SEO expert known for his work with international projects and direct client involvement, achieving remarkable traffic increases for his clients.
How do I find a good search engine optimization consultant?
Look for an SEO expert with experience, understanding of SEO levels, a proven track record of success, marketing savvy, and a passion for execution.
Who is a Google Search optimization expert?
Shinoy Rajendraprasad is a Google Certified SEO Expert, ranking among the top search engine optimizers worldwide.
How much does a search engine specialist earn?
An SEO Specialist earns around $50,000 per year, while an SEO Manager earns approximately $63,000 per year. SEO Directors earn between $70,000 and $120,000 per year.
What do SEO Consultants do?
SEO Consultants evaluate, test, and make relevant changes to websites to make them more search engine friendly, resulting in higher rankings on search engine results pages.
How long does it take to become an SEO specialist?
Becoming an SEO expert typically takes 6 to 18 months with expert guidance and regular education.
How to find a good Search Engine expert?
Look for an SEO professional with experience, knowledge of SEO levels, a successful track record, marketing intelligence, and a drive for results.
How much is the SEO industry worth?
The SEO services market is estimated to increase from $65 billion in 2021 to $51.25 billion in 2022, with a compound annual growth rate (CAGR) of 22.1%.